This is my first draft of my advertisement for the documentary. I chose this design as the picture connotes that explicit content is on show which the boy should not be looking at. Therefore it conveys that children are not safe on the internet.
The picture uses typical stereotypes. The mother is being represented as caring and protective whilst the boy is represented as being mischievous by looking at something he shouldn't.
The logo of the television channel is placed on the left at the bottom of the screen. The logo is noticeable and stands out against the dull colours of grey's and blacks. Furthermore the font used in the main title is Marker felt. The font is fun and bold which is used to catch the eye of the audience.
